2025: a turning point for Italian digital commerce
According to Netcomm, the past year has led to radical changes in Italian trade, which will inevitably impact 2026 and beyond.
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December 2024
The project against violence on women ‘Scelta D’ won the Libellula Foundation's ‘Libellula Inspiring Company 2024’ award.
On 25 November, on the occasion of the international day against violence against women, Scarpe&Scarpe’s project Scelta D won the Libellula Foundation’s ‘Libellula Inspiring Company 2024’ award for the category Caring Actions, dedicated to companies that intend to promote activities aimed at preventing and combating violence and gender discrimination inside and outside the workplace. The award ceremony took place during the event organised by Fondazione Libellula at the suggestive location of the Blue Note in Milan. Scelta D is the social responsibility initiative of Scarpe&Scarpe for the benefit of D.i.Re, which provides 10 jobs for women who have found shelter at the association’s anti-violence centres. The project wishes to offer tangible support, with the aim of making women free and independent.
But that’s not all: in addition to the employment of women, Scelta D also involves Scarpe&Scarpe employees in awareness-raising meetings on violence in all its forms. In addition, the figures most in contact with employees have been involved in training sessions, during which they have been provided with information on how to recognise potentially dangerous situations.
On the point of sale side, a communication campaign is underway in each of the 136 Scarpe & Scarpe shops with messages inside the shop and on the shop windows, as well as a fundraising campaign directly at the points of sale and addressed to all customers, which has already raised about 130,000 euro in 6 months throughout Italy. 100% of the amount collected is donated to D.i.Re.
According to Netcomm, the past year has led to radical changes in Italian trade, which will inevitably impact 2026 and beyond.
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Data from the Confindustria Fashion Accessories Study Centre for Assopellettieri show negative figures for the third quarter of 2025 as well, albeit with a slight improvement compared to the beginning of the year, which will hopefully turn into a recovery in 2026.
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The new frontier of sustainable footwear combines technological innovation and respect for the environment, transforming paper and wood waste into luxury accessories and circular sneakers.
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