Syn-Bios, strategic alliance for India and neighbouring markets

Syn-Bios SpA, a leading company in the chemical tanning industry for more than 35 years, has entered into a strategic agreement to strengthen its local presence and develop those foreign markets that have significant growth potential.

Pidilite Industries, which is among the first Asian companies in the sector and a pioneer in the Indian chemical industry, is headquartered in Mumbai and is one of the Indian economy giants, thanks to its annual turnover of around 1.5 billion euros.

Thanks to the exclusive partnership, Pidilite Industries will only represent Syn-Bios labelled products – in addition to its own – and manage their distribution in agreed markets through its established channels. Syn-Bios, on the other hand, will have to go through Pidilite channels to sell in the selected countries.

The companies aim to set new benchmarks in the industry, raise the bar higher and higher in terms of quality, as well as to offer safe and excellent products that are also sustainable.

Thanks to its constant commitment in research and development, Syn-Bios was among the first companies in the world to obtain Level 3 ZDHC certification, an aspect that certainly influenced the choice of the Indian giant; Pidilite was searching for the best quality in the chemical segment, thus it first approached Syn-Bios.