Here is its tribute to the power and beauty of nature
To mark Pitti Uomo 109, the Danish brand presents a project that celebrates nature as an inexhaustible source of inspiration and innovation.
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Among the 12 emerging brands present at MICAM 100 was Servati, founded in 2023 by two young people from Lecce. The company presented its 3D-printed, modular and recyclable trainers.
October 2025
Founded by Matteo Di Paola and Marco Primiceri, Servati was established in the heart of the Casarano footwear district with the aim of revolutionising the sector through a business model based on the circular economy. Their sneakers, made using 3D printing technology, are composed of only two materials: rubber and polyester; and can be completely disassembled and recycled at the end of their life.
A patent filed in 2022 protects the innovative interlocking system between the sole and upper, which eliminates the use of glues, irreversible seams or chemical solvents. This approach makes it easy to recycle end-of-life materials to produce new footwear or transform them into other fashion accessories, reducing waste.
Following the success of online sales, Servati is now looking to a new phase of growth by targeting entry into wholesale channels, with the aim of bringing its sustainable trainers to physical stores in Italy and abroad.
To mark Pitti Uomo 109, the Danish brand presents a project that celebrates nature as an inexhaustible source of inspiration and innovation.
Keep reading...
Born amidst the circumpolar ice, ULU brings to Pitti Uomo a winter footwear range that defies the cold with technology and style. A collection that redefines the boundaries between extreme performance and contemporary footwear.
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The Georgian brand redefines the concept of premium fashion through entirely handcrafted production and a sophisticated creative vision.
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