PrimaLoft ReRun™
The global leader in sustainable insulation launches its first innovation in fabric-to-fabric recycling.
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Each shoe is designed with the idea of making the wearer forget they have it on their feet, creating an aesthetic and functional experience.
October 2025
Miurakami footwear is born from a creative obsession: to create a shoe that you wear and don’t feel, but that you never want to take off. The brand’s mission is to create a “feeling of comfortable beauty” through the use of high-quality materials that fit like a second skin, seams designed to be unnoticeable, and lines that hug the foot as if they were born with it. Like a glove.
Even the concept of luxury footwear is changing: no longer something to show off, but rather something to feel. For those seeking silent perfection. For those who recognise that you don’t need to shout to get noticed. It is for those seeking a balance between Eastern simplicity and Western excess. ‘Miurakami designs the sensation of walking in weightless comfort, with the certainty of belonging to something that goes beyond fashion.’
The global leader in sustainable insulation launches its first innovation in fabric-to-fabric recycling.
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The brand, part of the Wortmann Group, is charting its course for the future with the aim of continuing the company's success and further expanding the brand's growth.
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The acquisition aligns with Coats’ Long-Term Growth Strategy in Apparel and Footwear.
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