Arsutoria Magazine

JV International strengthens its technical and creative expertise alongside its brand partners

The Italian company, a leader in innovation with NexX4™ and the global licensee for Michelin soles, announces the arrival of four new professionals with the aim of consolidating its international growth.

Company news Arsutoria

May 2026

JV International strengthens its technical and creative expertise alongside its brand partners

Stefano Madau takes the helm of the sales department; he is a manager with a solid cross-functional background in strategic consulting and a track record at the helm of major brands in the outdoor and sports sectors. Joining him is Giovanni Girardi, who takes on the role of Sales Manager, bringing proven experience in the sports sector and established skills in negotiation, strategic planning and business development. The company’s evolution also involves strengthening the design and product development department. This is where Vania Cadamuro comes in, as Designer Coordinator and Product & Project Manager, with a career spanning the entire product lifecycle, from conception to industrialisation across various sectors, from sport to furniture, from fashion to the world of children’s products. Completing the strengthening of the technical team is Aramis Ziliotto, Technical Coordinator, who trained as a Product Designer and specialises in the technical design of soles for outdoor sports.

Luca Piani, General Director of JV International, who is leading this process of consolidation and development, says: “The arrival of these new professionals marks a strategic step in JV International’s development, as it enables us to bring key skills on board and build an increasingly robust and innovation-focused organisation. In a constantly evolving international market, we believe that investing in people, organisation and know-how is essential to sustaining the company’s growth and continuing to create value together with our brand partners.”

Luca Piani, General Director 

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