The historic brand celebrates its American heritage with a S/S 2026 collection that perfectly combines sporty tradition and contemporary spirit.
October 2025
The brand’s authentic style evolves without losing its identity, giving life to footwear and accessories with a versatile, fresh and sophisticated design, conceived to accompany every moment of everyday life with style and comfort.
Among the novelties is the return of the espadrilles, a summer icon par excellence, reinterpreted with modern materials and up-to-date details: a perfect proposal for those seeking lightness and elegance in the warmer months. Among the models on offer is SAMOA, a versatile and comfortable shoe available in both slip-on and lace-up versions, ideal to accompany every moment of the day in style, from the city to the sea.
Big debut also for SWIFT, the new running model that interprets the sporty universe with character. Lightweight, colourful and rich in details – including mesh, prints and embossed work – SWIFT is designed for those who do not renounce style, even on the move.
Using an innovative printing technique, the brand has transformed footwear fashion into a statement of personal expression, with over 5,000 original designs and a 100% vegan ethos.
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Framas Group expands its production capacity and continues its ‘full bottom unit’ strategy.
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To mark Pitti Uomo 109, the Danish brand presents a project that celebrates nature as an inexhaustible source of inspiration and innovation.
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