This historic year will be marked by a series of global events and a worldwide U.S. Polo Assn. brand campaign, creating an unforgettable experience for sports fans and consumers around the world.
Company news Arsutoria
March 2025
U.S. Polo Assn., the official brand of the United States Polo Association (USPA), the largest association of polo clubs and polo players in North America, is celebrating its 135th anniversary, a milestone commemorating more than a century of leadership in the world of polo. Embracing the rich heritage of the sport of polo, the USPA’s 135th anniversary celebration focuses on the motto ‘Born to Play’. This theme highlights the adrenaline and athleticism of polo, both on and off the field, and invites fans and consumers to become part of this historic tradition.
For the 135th anniversary, U.S. Polo Assn. has launched a Limited Edition Collection that proudly celebrates polo’s rich heritage and tradition. The collection features the brand’s classic red, white and blue colours, enhanced with exclusive 135th anniversary graphics, celebratory gold and silver accents, and exquisite design and fabric details. The collection includes bags, shoes and clothing. Each piece features a limited edition hangtag, designed to commemorate this milestone.
The two-day event organised at Italiana Accessori's headquarters in collaboration with Sagitta is back, showcasing the latest innovations in the world of footwear, leather goods and clothing decoration.
From research on modified natural tannins to a replicable industrial model: results, environmental impacts and prospects of the European project for an innovative solution to make eco-conscious leather. A project coordinated by Silvateam.