Born Outside: beyond the sneaker
The brand, founded between Italy and Dubai, ventures beyond the world of trainers for the first time with ‘Linea’, the first loafer in a collection that redefines the concept of imperfection.
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On September 22nd and 23rd, the Desma House Fair returns to Achim, with a focus on lightweight DIP-process solutions in footwear manufacturing.
May 2026
Lightweight design has now become an essential requirement in the footwear industry. It is therefore no coincidence that the German company – a world leader for 80 years in the design and manufacture of machinery, systems and automated solutions for the footwear industry – is placing lightness and the direct injection process (DIP) at the heart of its upcoming DESMA House Fair 2026, reflecting current developments in both performance and sustainability.
The event will feature live demonstrations of highly automated, practice-oriented production processes, featuring innovative foamed sole materials such as polyurethane (PU), thermoplastics or Super Critical Foam (SCF). PU material is foamed using precise CO₂ dosing, while SCF soles are directly injected onto the uppers. Together, these advanced technologies allow for the creation of soles with significantly reduced density while maintaining excellent performance characteristics.
Visitors will have the opportunity to explore the entire value chain of lightweight shoe production—from design and mould development to efficient series manufacturing—gaining comprehensive insights into state-of-the-art processes and solutions.
The exhibition will be further enriched by more than 50 co-exhibitors from the global footwear industry, alongside a program of high-level technical presentations, making the event a key meeting point for innovation and exchange within the footwear sector.
The brand, founded between Italy and Dubai, ventures beyond the world of trainers for the first time with ‘Linea’, the first loafer in a collection that redefines the concept of imperfection.
Keep reading...
The ZDHC framework covers textiles, leather and plastics, but not metal: for years, the accessories supply chain has been responding to written requests intended for other processes. Led by the Physis Consortium, the first list of restricted substances for electroplating was drawn up at the end of 2025.
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The US brand presents a SS 2027 collection centred on comfort in canvas and iconic details for the contemporary man.
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