Pitti Uomo 108 sends a positive message to the entire fashion industry
A total of over 11,400 buyers attended, with more than 15,000 visitors in total, representing a 3% increase in international buyers compared to last June.
Keep reading...The September 2025 edition of MOMAD, Intergift, Madridjoya and Bisutex ended on a positive note in terms of professional participation and business generation. The quality of the offering in the accessories and fashion, decoration, interior design, gifts, fine jewellery/watches and costume jewellery sectors attracted national and international professional visitors, who found IFEMA MADRID to be an unmissable meeting place to learn about new trends and strengthen business relationships.
MOMAD, in particular, closed with excellent results, presenting the new SS26 proposals of over 300 brands, with a focus on sustainability and textile innovation. The show recorded an 11% increase in professional visitors compared to September 2024, coming from 70 countries. The event once again hosted the MOMAD Talents competition, which rewarded emerging young designers, with Victoria Af Burén and Sandra Vargas recognised as the first and second winners of this edition, respectively. The Pasarela MOMAD fashion shows attracted considerable interest, with participants including designers from Bogotá Fashion Week, as well as a full programme of conferences and meetings.
With an eye to the future, MOMAD will now meet with professionals from the accessories and fashion industries from 5 to 7 February at IFEMA MADRID, together with Intergift and Bisutex (4-7 February 2026). The coincidence of dates and locations will strengthen the synergies between the fairs, multiplying business opportunities.Madridjoya, on the other hand, will concentrate its efforts in a single annual edition in September, from the 24th to the 27th.
