Utility Diadora lights up the backstage of May Day

Utility Diadora, a leading brand of safety footwear and workwear, renews for the fourth consecutive year its partnership with May Day, Europe’s largest free live event, this year ready to return to the historic location of Piazza San Giovanni in Rome.

Once again this year, May Day is an opportunity for Utility Diadora to strengthen this key commitment: the brand will provide footwear and clothing to the staff working behind the scenes, enabling them to operate safely and ensure the perfect success of the event. From stage fitters to sound and lighting workers, from riggers to stagehands, everyone will be able to rely on the quality and reliability of Utility products to best cope with the demanding backstage and onstage tasks, which are characterized by rapid and continuous movements that require secure footing and prolonged comfort.

Each outfit is designed to optimize the performance of manual activities and meet the specific needs of the wearer. For men, in fact, in addition to the Shark Stable Impact footwear, May 1 will be the ideal time to preview test Vortex, the newest additions to Utility Diadora. These safety shoes encapsulate the brand’s sports DNA with the world of running inspiring the design and the world of tennis providing the technological innovation. In fact, they feature the Double Action system, patented by Diadora, is aimed at providing flexibility and high impact absorption thanks to the dual-density EVA midsole, which, with a softer heel and a more compact edge/footbed, optimizes the relationship between responsiveness and stability.