Born Outside: beyond the sneaker
The brand, founded between Italy and Dubai, ventures beyond the world of trainers for the first time with ‘Linea’, the first loafer in a collection that redefines the concept of imperfection.
Keep reading...Armed with over 30 years of experience in the footwear industry, 2AM was born with the ambition of breaking the mold and reinventing sneakers for the modern generation that wants to stand out but loves and wants to protect the planet they live on. The vision was clear: to combine the sensibilities of high fashion with cutting-edge 3D technology to create something the world had never seen, or heard, before. Each pair is made of eco-friendly materials, designed to be washable, durable and breathable, and following conscious production. While traditional footwear manufacturing relies on industrial-scale cutting, gluing, and assembly processes, many of which involve toxic adhesives and significant material waste,2AM’s advanced 3D printing technology prints each pair whole, reducing waste caused by cutting and trimming. It also uses non-toxic materials, eliminating exposure to harmful adhesives in the production line. It allows you to break down excess material and reuse it for future prints, minimizing the environmental impact.
